Our collections

In addition to our custom bridal service, we are exclusive stockists and producers of affordable, ready-to-wear wedding dresses that were designed for the modern bride who wants a beautiful, imaginative dress at a realistic price point.

These high quality gowns have been hand selected for their individual style that will highlight the individuality of the bride. The lightweight nature of each piece ensures a wedding day spent in utter comfort whether hosted at a historic vineyard, enchanted garden, a rustic woodland, bohemian beach or a glamorous ballroom event.

Price range starting at r5000 to R14800 which most gowns being around R11000

Made to individual measurements when purchasing, standard size 8-18 when hiring
Speedy manufacturing times approximately 10-12 weeks



When crafting designs for the JO MALIN line of bridal, classic couture techniques are blended with a unique and modern expressions. Whilst exploring the boundaries of bridal, the essence of each dress is a harmonious fusion of fabric, embellishments and applique, executed with a top quality manufacturing standard.

Striving for a balance of feminine sophistication and personal style, each garment is characterized by our fashion-forward take on tradition which effortlessly combines current bridal trends with flattering gowns that are appealing to all.


Boho bridal

Price from R8400R13000

For brides on a low budget, we also offer these styles for rent.

Our atelier is proud to present our South African brides with this exciting new bridal range “Boho Bridal”, a glamorous collection of feminine silhouettes made with tulle, lace, floral embellishments and sparkling details for an effortless yet high end bridal look.

The Boho Bridal collection was created for anyone who’s wedding dresses ideals strays away from the conventional and ventures into a mesmerizing world of romance.

Featuring breathtaking embellishments, beautiful fabrics and stunning detailing, these wedding dresses will make you feel radiant on your special day.


Price range R10700-20900

Boho Luxe brings you a collection of new gowns fused with feminine, modern and sophisticated silhouettes that embody a sense of attainable luxury. Exploring the fusion of timelessness and modernity, effortlessness with opulence, these contrasting elements create a alluring and magnificent harmony in designs that will take your breath away. Using unique laces and traditional couture techninques, each piece is made to highlight the individuality and natural beauty of its wearer.

Custom design

From R10800

SHEER BRIDE also offers 100% customized couture.

We work closely with our brides to create affordable individualized designs per your own unique requirements. All you need to do is bring in your design ideas and reference pictures and we enable you to achieve a top quality dream dress at a competitive pricepoint.


Ready to Wear from R6700

A few gowns are available for sale to take home with you the same day of purchase. This is a limited collection which changes often, which is why we advise you to check with our Facebook page or to call ahead.

This collection is perfect is you are looking for a dress at short notice.